Reports to:
Head of Marketing + Comms
Job Overview:
The Talent + PR Manager will lead and grow all influencer partnerships. Managing the influencer team + relations to generate awareness, earned media + impressions for the Jaded brand.
Responsibilities and Duties:
Gifting/Paid:
- Lead and support our women's influencer gifting team to work in line with product launches and key business moments
- Negotiating all paid rates to ensure we are getting best rates + required deliverables
- Manage all gifting (paid/unpaid) across TikTok + IG, ensuring we are in line with budget and acting as first point of contact to agents & managers
- Completing/approving all contracts and sending out to agents/managers
- Ensuring influencers post on time as agreed within contract, and provide high quality imagery and content, chasing agents/managers where required
- Work collaboratively with Garment Tech + Production teams to ensure samples are requested + on track ahead of launch
- Work with wider WW team to support to ensure PR boxes and ‘elevated gifting boxes' go out within agreed timelines to correct talent
- Ensuring yourself and team are on top of any new talent / trending talent opportunities so we can be first to market with ideas
- Ensure agreed team KPI's are being hit
- Reporting - analysing and feeding back to wider team on what is / isn't working so we can strategically realign. Use tools such as lefty to support business decisions
PR:
- Build and actively maintain relationships with all influencers, VIPS, stylists and agents
- Work along side Marketing + Partnership teams to develop and execute strategic partnerships with influencers / celebrities / key talent
- Regularly initiate relationship building ideas - USA stylist showroom, influencer event etc
- Manage production of PR + gifting events end to end from conception + bookings through to execution and hosting
- Manage Press inbox and comms
- Coordinating with PR agencies as required
Administration/General:
- Day to day management of talent + influence team - 2 direct reports (1 x Assistant + 1 x Co-ordinator)
- Working with ecom team to ensure Shopify Collabs system is up to date and all other sheets are up to date, ensuring compliance from other team members
- Monthly reporting
- Approving all invoices for influencer outreach/pr, and sending these to Accounts
- Hosting regular team catch up and check ins, issuing follow-up actions out to the team following meetings
- Lead by example, setting the tone and benchmarking the standards of work and conduct expected both in the day-to-day and on location / trips
Research:
- Ensure the company stays one-step ahead of the competition by finding the hottest new talent across all social platforms
Requirements
- Passion for social media and the Gen-Z audience, with a strong interest in leveraging influencers + celebrities to create tangible business value
- 3+ years experience working at a brand or agency ideally from a fashion / product background
- Confident + outgoing personality with experience engaging with influencers and media to build + maintain relationships on behalf the brand
- Someone who makes things happen - proactive + problem solver
- Flexible working approach, diligent and able to adapt to the needs of the team
- Proactive and collaborative by nature, with the ability to manage a high output calendar
- Impeccable organisation skills and the ability to keep things moving and ensure deadlines are met
- Strong interpersonal skills, with ability to act as an ambassador for the Jaded brand
- Motivated to drive results that are measurable
Benefits
- 50% Employee Discount
- 24 days holiday per year (plus bank holidays)
- A paid day off on your birthday
- A paid moving day per year
- Hybrid Working Arrangements - 1 day per week WFH
- Pension Scheme (3% Jaded, 4% You)
- Bonus Scheme
- Employee Assistance Programme for you and your family
- £500 employee referral bonus scheme
- Local Business Discounts (cafés, fitness, beauty etc)
- North-West London office location directly located next to good transport links
- Casual office dress code (your style of dress is up to you, wear what you feel best in)
- Fully-stocked kitchens and fridges (hello endless brekkie and snack supply, see ya afternoon munchies)
- Regular Office Social Events (e.g. payday socials)
