LOTUS is an award-winning marketing and PR agency with a specialist portfolio of food, drink and travel clients. A fully owned subsidiary of leading consumer agency W Communications, the LOTUS team are a group of energetic, creative professionals based in London SE1.

LOTUS has an opportunity for an enthusiastic Marketing Coordinator to work across both Travel and Food & Drink teams.

The Role

The Marketing Coordinator will work across a portfolio of travel, food and drink clients ranging from origin foods (generics), tourist boards, wine brands, hospitality accounts, and more.

Working on multifaceted campaigns, the Marketing Coordinator will have a broad knowledge and understanding of their clients and an ability to work collaboratively delivering results above and beyond expectations. Responsible for day-to-day account administration, the Marketing Coordinator will start to take responsibility for copywriting, event planning, social media management & content creation, building supplier relationships, and assisting with a range of projects as assigned. They will build client relationships and proactively alert senior team members to any potential issues on accounts.

The ideal candidate will take a creative approach to every project brief and will take an active role in each phase from ideation to delivery to the final report.

Required Skills

Client & Account Management

Develop relationships with clients under the direction of the account leader.
Gain a comprehensive understanding of client organisations; products and services; key messages; key audiences; competitors and their market sectors are in evidence and applied when executing campaign tactics.
Feed into agendas for client meetings, preparation of documents/ presentations and take detailed notes of agreed actions.
Demonstrate your ability to understand and interpret client and team briefs by asking constructive, intelligent questions.
Manage electronic client folders so that documents are accurately named, filed and easy to find.

Communication

Possess exceptional written and verbal communication skills.
Demonstrate excellent written proficiency in the production of documents for clients, adapting to different styles.
Provide your manager with regular updates demonstrating your ability to articulate progress on projects.

Marketing

Know who the client competitors are, and understand partners for your clients and their industry sectors.
Have an understanding of the business news agenda, proactively spotting relevant opportunities.
Take a flexible approach to adapt tactics where needed to meet KPI’s for each campaign.
Demonstrate an understanding of how tactics fit into an overall strategy/direction.

Digital / Social Media

Complete understanding of how to use digital platforms/services.
Develop creative and accurate content for client social media accounts and digital campaigns.
Follow influential voices related to your client/s sector across LinkedIn, Twitter (X), Facebook, Instagram and TikTok.
Ensure you have Google alerts in place for all clients and campaigns.
Subscribe to industry blogs, news sources, and trade press to keep on top of the latest developments and news.
Keep an eye on your client’s social media channels/ feeds, flagging relevant posts to them when necessary.
Follow the LOTUS social accounts and when you are working at an event or on a specific campaign suggest posts for upload to the agency channels.

Project Management/Campaign Implementation

Prioritise workload so all deadlines are met and raise any issues/ deadline problems in advance with your manager.
Support your team lead in compiling campaign activity plans and timelines, ensuring deadlines are met and each aspect runs smoothly.
Take responsibility for compiling accurate client reports and feeding them into 6-month and annual evaluations.

New Business

Support the team on any new business whether it be opportunities for revenue generation from existing clients or opportunities to pitch for new clients.

Team Contribution

Be willing to roll up your sleeves and contribute where needed to get the job done.
This role works across multiple teams/accounts so excellent time management and communication with account leads is a must.
Demonstrate your positive impact on the company by regularly, and proactively volunteering to participate in activities beyond your day-to-day account work.

Trade / Industry Knowledge

Have a working knowledge of key players in your sector – whether it be food, drink, or travel.
Develop an understanding of supply chains in place for existing clients to identify suitable trade partners (i.e. retailers, tour operators, etc.).
Track industry news and major changes to the competitive landscape.

About You

Strong attention to detail
Work equally well individually or collaboratively as a team
Proactive and hard working
Superior organisational and time management skills to meet deadlines with no prompting
Solutions-led creative thinking
Commercially minded
Excellent verbal and non-verbal communication skills
Friendly, calm, and helpful

We offer:

Competitive salary
Generous holiday allowance
Healthcare
Pension
Flexible working conditions
Two-story office with a rooftop terrace close to major transport connections
Team events, parties, lunches and workshops
Professional development

Please submit a CV and a cover letter outlining your qualifications for the role to careers@wearelotus.co.uk

LOTUS jobs

Marketing Coordinator – Food, Drink & Travel