Are you a seasoned startup Marketing Leader ready to step up into a Senior Leadership Team position at a fast growing consumer subscription business heading into its Series A? If you believe in tech for good and the opportunity to use your skillset to scale a business that can deliver real human value to billions of people feels like a good reason to get out of bed in the morning, our Marketing Director role might be for you.
The perfect person will be an incredibly creative marketer able to use market and user insights to form an exceptional strategy. They will use data as their weapon of choice and feel comfortable in a very data led organization. Their strategic and leadership skills will have taken them to the top of organizations quickly, but they feel unsatisfied when they are not in the weeds with their team executing and getting their hands dirty as a player coach.
Before we talk about our product and mission, let's be clear that although we're tackling men's sexual problems right now, you don't need to be a guy to apply. We want to hear from candidates of all genders. We believe that if we solve these problems, everyone will benefit.
At Mojo, we're sexually enlightening mankind.
Sexual problems can be embarrassing, we've been there. That's why we're changing the narrative around issues in the bedroom.
We believe that good sex starts in your head, so we're not here to push pills or offer quick fixes to the 50% of Millennials and Gen Z who now suffer with psychological issues in the bedroom. Nope, our app is created by the world's best sexual wellbeing specialists to help our members lead thriving and healthy sex lives 💪. We are looking for someone that is excited to be part of that.
We've had crazy global growth, with over 500,000 members in 150 countries and counting. We're backed by two of Europe's top VC firms, and you might even have seen us on the front cover of the Sunday Times.
Check us out here: https://mojo.so
Requirements
The Role
You'll work closely with the founders, report to our CEO, and take responsibility for marketing across the business. That bit is obvious. What you will really be doing is figuring out how to create a category and dominate it. We are the biggest digital solution in this colossal and growing space.
We are an app-first experience, meaning you will be in control of marketing a highly scalable product that can serve people across the globe. The opportunity is so vast that the challenge will be choosing your bets.
As we are an early-stage start-up, there is room for you to have a huge impact on the future of the company and a large amount of autonomy to shape your role and get stuck in. You should be comfortable adapting your role and responsibilities as the company grows. We expect this might consist of:
- Create and execute a marketing strategy that dramatically grows our US membership
- Be responsible for setting and hitting our marketing budget
- Manage and grow our Performance Marketing and Creative team
- Build strong relationships with product and engineering to shape end to end user experience
- Foster a data culture and use our huge data set as our competitive advantage
- Think outside of the box and create growth and marketing mechanisms that stand out
- Position the brand as a thought leader through strong US based PR
- Own all marketing messaging from our Website to Social to Email Marketing
We are building a team of people that have real ownership over the business. To be successful here, you should be willing to roll your sleeves up and get your hands dirty on anything that will help the business be more successful.
You are:
- Experienced in D2C startups with performance marketing at their heart
- Comfortable getting in ad accounts and getting your hands dirty
- Able to drive a high cadence creative process
- Experienced with marketing data platforms and data stacks
- Confident that you can establish influencer marketing as a high ROI channel
- Experienced in growing brand awareness and acquistions organically
- Creative when it comes to understanding users and landing cut through messaging
- Able to write SQL queries
- Someone who has hired and lead small marketing teams
- Compassion, empathy, understanding, or interest in mental health
- Ability to keep up-to-date with the latest tools and trends
Benefits
- £125k salary, with up to 50% performance bonus, and chunky seed round equity package
- Private health, optical, audiological, and dental insurance with Vitality Health
- Hybrid working, 3 days in and 2 days out, with great offices in Old Street (location dependant)
- Three remote working fortnights a year (read more in our handbook)
- Unlimited holiday allowance
- Parental leave for primary and secondary caregivers
- Workplace nursery benefit and emergency child-sitting allowance
- Monthly team outings
- £500 personal wellbeing budget
- Unlimited professional development allowance
- A £100 budget for noise-canceling headphones to help with deep work
- Cycle to work scheme and Santander Cycles membership
- If you want to learn more about how we work check out our Employee Handbook
We want to build a diverse team with different backgrounds, outlooks and experiences. If you need any adjustments or support when you're applying, no worries. Just let us know at work@mojo.so
